# Glossary

## Campaign

A "campaign" encompasses one or multiple searches, each targeting specific criteria. This flexibility allows for a broad or targeted approach, allowing you to customize your outreach to various business niches within a single, organized area.

<figure><img src="https://2853366804-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLJhTSFua1Xs8OSL6HqTR%2Fuploads%2F5JhQbWORG4W9H7A45Ky2%2FScreenshot%202024-02-06%20at%206.14.56%E2%80%AFPM.jpg?alt=media&#x26;token=6a8d6dd8-f177-4ad8-a000-dfeb4ab16206" alt=""><figcaption></figcaption></figure>

***

## Contact (Business Email)

A "contact" refers to an email address linked to a business's website.&#x20;

For example, if the business's website is [https://sharktoothbiz.com](https://sharktoothbiz.com/), a contact could be <john@sharktoothbiz.com>.&#x20;

**It is crucial to understand that a business may have multiple email addresses associated with it.**&#x20;

Our platform is designed to identify and return all email addresses related to a business.

You are only charged for the identification of a business with at least one email address.&#x20;

In cases where multiple emails are discovered, we provide all identified emails at no additional cost.&#x20;

This policy guarantees that you receive all available contact information, enhancing your outreach efforts without incurring extra charges for multiple email addresses.

<figure><img src="https://2853366804-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLJhTSFua1Xs8OSL6HqTR%2Fuploads%2FZ78A8EMVfGSzl7ljyP00%2FScreenshot%202024-02-06%20at%206.17.55%E2%80%AFPM.jpg?alt=media&#x26;token=17792e67-39d4-49e6-aadb-d8c994bd99f5" alt=""><figcaption></figcaption></figure>

***

## Search

A new "search" is when you enter in a business type and a location. (ex. Plumbers in San Jose, CA)&#x20;

Starting a new "search" involves entering in a business category and location, for example "Plumbers in San Jose, CA." This process ensures that the final search results are relevant businesses within your defined parameters.

<figure><img src="https://2853366804-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLJhTSFua1Xs8OSL6HqTR%2Fuploads%2FKXxdRjTX9ZsDQioS6UJM%2FScreenshot%202024-02-06%20at%206.16.26%E2%80%AFPM.jpg?alt=media&#x26;token=6c38f2bd-86dc-4ecf-9f1f-9b79a45681bd" alt=""><figcaption></figcaption></figure>

***

## Search Result (Business)

A "search result" refers to a business that meets your specified search criteria and possesses at least one valid contact, which is an email address associated with the domain of the business's website. **(Remember, there can be multiple contacts in each search result (business).**

<figure><img src="https://2853366804-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLJhTSFua1Xs8OSL6HqTR%2Fuploads%2F5FlgVpOEDthhThch0tXc%2FScreenshot%202024-02-06%20at%206.17.09%E2%80%AFPM.jpg?alt=media&#x26;token=36b882f3-7479-494b-ac79-c909e5bc65a4" alt=""><figcaption></figcaption></figure>