# Glossary

## Campaign

A "campaign" encompasses one or multiple searches, each targeting specific criteria. This flexibility allows for a broad or targeted approach, allowing you to customize your outreach to various business niches within a single, organized area.

<figure><img src="/files/CsUqYWOyg0Zj894TVof1" alt=""><figcaption></figcaption></figure>

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## Contact (Business Email)

A "contact" refers to an email address linked to a business's website.&#x20;

For example, if the business's website is [https://sharktoothbiz.com](https://sharktoothbiz.com/), a contact could be <john@sharktoothbiz.com>.&#x20;

**It is crucial to understand that a business may have multiple email addresses associated with it.**&#x20;

Our platform is designed to identify and return all email addresses related to a business.

You are only charged for the identification of a business with at least one email address.&#x20;

In cases where multiple emails are discovered, we provide all identified emails at no additional cost.&#x20;

This policy guarantees that you receive all available contact information, enhancing your outreach efforts without incurring extra charges for multiple email addresses.

<figure><img src="/files/MLXsGc0ztTpcBSJSiQWQ" alt=""><figcaption></figcaption></figure>

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## Search

A new "search" is when you enter in a business type and a location. (ex. Plumbers in San Jose, CA)&#x20;

Starting a new "search" involves entering in a business category and location, for example "Plumbers in San Jose, CA." This process ensures that the final search results are relevant businesses within your defined parameters.

<figure><img src="/files/BLq0oIPWqr80G8UdKY0d" alt=""><figcaption></figcaption></figure>

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## Search Result (Business)

A "search result" refers to a business that meets your specified search criteria and possesses at least one valid contact, which is an email address associated with the domain of the business's website. **(Remember, there can be multiple contacts in each search result (business).**

<figure><img src="/files/RfE44E01jkxvo8blovpA" alt=""><figcaption></figcaption></figure>


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