# Campaigns

 This flexibility allows for a broad or targeted approach, allowing you to customize your outreach to various business niches within a single, organized area.

**👉 NOTE: There may be multiple contact emails in a single search result.** In cases where multiple emails are discovered, we provide **all identified emails at no additional cost.** 

<figure><img src="/files/WdRZOl8r1lGTz40hoj8E" alt=""><figcaption><p>How ColdScrape Works</p></figcaption></figure>

The graphic above showcases how you can create a new campaign with multiple searches for businesses in different niches.&#x20;

In each "Campaign" you can have multiple "Searches"

In each "Search" there will be multiple "Search Results (Businesses)"

In each "Search Result" there will be at least one "Contact" but many search results will contain multiple contacts.&#x20;

A "Contact" is an email address that is associated with that businesses website. &#x20;

Below is an example of different campaigns in a ColdScrape account.&#x20;

<figure><img src="/files/CsUqYWOyg0Zj894TVof1" alt=""><figcaption></figcaption></figure>


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